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Graphic Designers

About the Role

Graphic Designers create visual concepts using computer software or by hand to communicate ideas that inspire, inform, or captivate consumers.

Other Common Titles

  • Visual Designer
  • Multimedia Artist
  • Web Designer
  • User Interface (UI) Designer
  • Creative Director
  • Art Director

Typical Tasks

  • Develop visual concepts and designs for marketing materials.
  • Create logos and branding elements for businesses.
  • Design layouts and graphics for websites and digital platforms.
  • Collaborate with clients to understand project requirements and goals.
  • Select colors, images, and typography to convey the desired message.
  • Review and edit designs based on feedback from clients or team members.
  • Stay updated with design trends and software developments.
  • Prepare and deliver final artwork for print and digital use.

Notable People

  • Milton Glaser – An influential graphic designer best known for his iconic I ♥ NY logo and a pioneer in modern graphic design.
  • Paula Scher – A prominent graphic designer and partner at Pentagram, known for her innovative design work in branding and typography.
  • David Carson – A designer and art director who is known for his innovative magazine design and has influenced contemporary visual aesthetics.

Recommended Resources

  • Graphic Design: The New Basics

    A foundational text that covers the essential principles of graphic design.

  • Creative Bloq

    An online resource that provides design inspiration, tutorials, and news for graphic designers.

  • TED Talks on Design

    A collection of talks from leading designers across various fields, sharing insights and inspiration.

  • Adobe Creative Cloud Tutorials

    Official tutorials for Adobe's creative suite, essential for graphic designers to learn software skills.